Stop Funding Your Agency’s Next Vacation.

Most non-technical owners are overpaying for software by 30%. The Technical Briefing is the weekly intelligence report that teaches you how to spot the bloat, challenge the quotes, and reclaim control of your tech.


Your developers speak a language you don’t. That gap - that Information Asymmetry - is costing you thousands in "technical debt," "maintenance retainers," and "proprietary builds" you didn't ask for.

I’m Michael, and I spent 20 years in the trenches. Now, I’m the technical friend you bring to the table before you sign the contract.

Every Sunday, The Technical Briefing delivers:

  • The Proposal Analysis: I pull back the curtain on real agency quotes. I’ll show you exactly which line items are "administrative fluff" and how to negotiate them out.
  • The "Landlord" Audit: do you own your tech and code or are you renting it? If your agency owns your GitHub repository and your AWS login, you're paying rent on a house you thought you bought.
  • Vendor Playbooks Exposed: Learn the tactics many dev agencies use to overbill and under deliver.
  • The "When Not To Build" Guide: Sometimes the most "technical" advice I can give is: Don't build an app. Use a spreadsheet.
  • Your "locked-in" liability: How to tell if your code/project/software is so deeply integrated with expensive vendors or partners that in order to end that relationship you'd have to rebuild everything from scratch.

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