Articles
Welcome to my blog! Here I share thoughts on digital branding, AI integration, content strategy, and lessons learned from helping entrepreneurs build authentic brands.
Is AI A Threat to Content Creators?
Let's be real: as a solopreneur, I know building a personal brand through content is vital, but finding the time feels like a constant battle. Between juggling projects, clients, sales, team...
Read ArticleProper Using of AI to "Write" Content
The common and very complex frustration for online creators: "I want to create content for my channel/blog/social media… but I don't have time, I am not a writer and not sure where to start"...
Read ArticleThe Untapped Power of the Founder's Brand
You've heard online gurus talk about building a "personal brand". You want to try building your Founder's Brand, but you're wondering, ".... I am not famous, I don't have a lot of...
Read ArticleCircle of Trust
The State of "Marketing" Today I want to share something that's working really well in B2B SaaS marketing and Personal Brand space. After 20 years as a consultant - helping software startups...
Read ArticleThe Right and Wrong Ways to Integrate AI in Business
AI integration agencies continue to pop up left and right. While there's a legitimate business opportunity in AI technology, we can't ignore the hype - or the risks. Unfortunately many such agencies...
Read ArticleHow I use AI to Write Content Like a Pro
Let's talk about the elephant in the room – everyone and their grandma is jumping on the AI content bandwagon right now. ChatGPT this, Claude that, and countless "AI writers" promising to...
Read ArticleAI is Making You Dumber
As the post title says, AI is getting people think less. And it's not a good thing. Full disclosure - I use AI tools constantly. Copilot, ChatGPT, voice-to-text, Claude, etc. They're part of my daily...
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